The Origin and Meaning of “Mazda”



The Origin and Meaning of “Mazda”
The company’s name,
“Mazda,” derives from Ahura Mazda, a god of the earliest civilizations in western Asia. We have interpreted Ahura Mazda, the god of wisdom, intelligence and harmony, as a symbol of the origin of both Eastern and Western civilizations, and also as a symbol of automotive culture. It incorporates a desire to achieve world peace and the development of the automobile manufacturing industry. It also derives from the name of our founder, Jujiro Matsuda.

Mazda Brand Symbol (Established in June 1997)
The brand symbol expresses Mazda’s dedication to continuous growth and improvement. It is a symbolic development of the Mazda “M”, and shows the company stretching its wings as it soars into the future.



Mazda Corporate Mark (Established in 1975)
With the introduction of CI (Corporate Identity) in 1975, Mazda developed its corporate mark as a symbol for Mazda’s communications. It was then positioned as an easy-to-read corporate mark in line with the establishment of the brand symbol in 1997.

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